Success is Never Ending, Failure is Never Final reveals that one’s dreams, even if they are impossible are the way to success. By throwing out the impossibilities, one uproots all the negatives and see the possibilities bloom into positives. The book depicts the steps for turning dreams into reality and the amazing power of possibility thinking. The other topics covered in this book are the 4 Cs of success thinking, how to banish impossibility thinking from one’s life, and the miracle ingredients of faith and hope. Success is Never Ending, Failure is Never Final is for all those people who have been discouraged and are made to believe that they could never realise their dreams and reach their goals. The book motivates those people who are often suicidal as it brings out the positivity in their lives and creates enthusiasm in them to reach their final goal.